Seeing Pink: MWI Pumps Promotes Breast Cancer Awareness With the Pink Pump
As published in Utility Contractor Magazine, February 2012
The rumors are true; the pink pump does exist! MWI Pumps of Tampa, a division of Moving Water Industries of Deerfield Beach, Fla., joined the company of NASCAR, NHL, NFL, MLB and others to help raise cancer awareness. How does MWI Pumps do this? It strategically places pink pumps in well-traveled areas around Tampa Bay. One pump grew to two and now three.
According to Ken Wachman, Division Manager for Rental, Service and Repair of MWI Pumps, the pink pumps have been well received by the community. Additional contractors have requested the pump be placed on their jobs in order to show their support. Starting in February and continuing through October, various outdoor events will take place throughout the country to raise funds for research and education in the struggle against breast cancer. The pink pump is a great complement to these efforts, bringing attention to a disease in which early detection is key to a successful outcome.